Here comes the time for theory. If you wonder how to create the successful advertisement, this is the best place to get to know it. I will show you how to write a marketing plan. There are three stages which you have to follow:
1. Research and planning
Understand your customer and the marketing environment, look for opportunities for growth.
2. Developing your marketing strategy
Identify objectives and choose the right path to exploit opportunities highlighted in the research stage.
3. Determining actions and controls
Implement your strategy and track success.
The marketing planning process is summarized in the diagram below:
SOURCE:
http://www.marketing-made-simple.com/articles/marketing-plan.htm#.UbYL1o58Xwt
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